CYCLE 1

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1st Event

Date: 08/31/2017

Subject: Business Model

Program:  IBM transformation (Mr. Mauro D'Angelo - Head of Industry Solutions in IBM Brazil) and Business Model (Fabian Salum - Professor FDC)

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2nd Event

Date: 11/22/2017

Subject: Value Creation

Program:  Creating and Capturing Value (Humberto Lopes - Professor PUC Minas) and Value Creation and the Dynamic Model of Financial Management (Michel Fleuriet - Professor Emeritus of HEC)

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3rd Event

Date: 03/21/2018

Subject: Stakeholders and Value Distribution

Program:  Value Creation (Lívia Barakat - Professor FDC), Business Model Portfolio and Distribution of Value to Stakeholders (Cyntia Calixto - Professor Cyntia Calixto FGV)

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4th Event

Date: 11/06/2018

Subject: How companies create Competitive Advantages through Business Models

Program:  In Loco Media (Alan Gomes - VP of Engineering In Loco), The Relationship Between Competitive Advantage and Business Models (Joan E. Ricart - Professor IESE/Barcelona) and CI&T (Mauro Oliveira - VP Latam)

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