1st Event
Date: 08/31
Place: FDC/SP
Subject: Business Model
  • Business Model
Professor Fabian Salum (FDC)
  • IBM Transformation
Mr. Mauro D’Angelo. Head, Industry Solutions IBM Brazil
  • Case - Group Activities
3rd Event
Date: 03/21
Place: FDC/SP
Subject: Stakeholders and value distribution
  • Value Creation: The Case of Brazilian Multinationals
Professor Lívia Barakat (FDC)
  • Business Model Portfolio
Professor Cyntia Calixto (FGV)
  • Distribution of Value to Stakeholders
Professor Cyntia Calixto (FGV) and Professor Fabian Salum (FDC)
2nd Event
Date: 11/22
Place: FDC/SP
Subject: Value Creation
  • Creating and Capturing Value: The Dynamics of the Market
Professor Humberto Lopes (PUC Minas)
  • Value Creation and the Dynamic Model of Financial Management
Michel Fleuriet (Prof. Emeritus of HEC, Visiting Professor of FDC and Consultant)


4th Event
Date: 06/11
Place: FDC/SP
Subject: How companies create Competitive Advantages through Business Models
  • In Loco Media
Alan Gomes (VP of Engineering)
  • The Relationship Between Competitive Advantage and Business Models
Prof. Joan E. Ricart (IESE/Barcelona)
  • Palestra CI&T
Mauro Oliveira (VP Latam)
The Practical Community in Business Model is an initiative from Fundação Dom Cabral.
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